SafeScreen: Designing an AI Moderation System

Led an AI moderation (LLM) redesign that saved $260k annually, cut processing from 6 min to 5 sec, and grew new payment revenue by 27%.

AI/ML Product Design

Product Strategy

Systems Design

View Project

SafeScreen: Designing an AI Moderation System

Led an AI moderation (LLM) redesign that saved $260k annually, cut processing from 6 min to 5 sec, and grew new payment revenue by 27%.

AI/ML Product Design

Product Strategy

Systems Design

View Project

SafeScreen: Designing an AI Moderation System

Led an AI moderation (LLM) redesign that saved $260k annually, cut processing from 6 min to 5 sec, and grew new payment revenue by 27%.

AI/ML Product Design

Product Strategy

Systems Design

View Project

SafeScreen: Designing an AI Moderation System

Led an AI moderation (LLM) redesign that saved $260k annually, cut processing from 6 min to 5 sec, and grew new payment revenue by 27%.

AI/ML Product Design

Product Strategy

Systems Design

View Project

Psychology-Driven Onboarding: Boosting Revenue by 11%

Leveraged the "Sunk Cost Fallacy" in a new onboarding flow, increasing payment revenue by 11.1% and reducing fraud messages by 800k/month.

Behavioral Psychology

Conversion Optimization

UI Design

Awesome visual identities & logo(s)

View Project

Psychology-Driven Onboarding: Boosting Revenue by 11%

Leveraged the "Sunk Cost Fallacy" in a new onboarding flow, increasing payment revenue by 11.1% and reducing fraud messages by 800k/month.

Behavioral Psychology

Conversion Optimization

UI Design

Awesome visual identities & logo(s)

View Project

Psychology-Driven Onboarding: Boosting Revenue by 11%

Leveraged the "Sunk Cost Fallacy" in a new onboarding flow, increasing payment revenue by 11.1% and reducing fraud messages by 800k/month.

Behavioral Psychology

Conversion Optimization

UI Design

Awesome visual identities & logo(s)

View Project

Psychology-Driven Onboarding: Boosting Revenue by 11%

Leveraged the "Sunk Cost Fallacy" in a new onboarding flow, increasing payment revenue by 11.1% and reducing fraud messages by 800k/month.

Behavioral Psychology

Conversion Optimization

UI Design

Awesome visual identities & logo(s)

View Project

Ecosystem Growth: Scaling Revenue through Strategic Cross-Promotion

Identified 3 strategic cross-sell touchpoints via journey mapping, boosting ARR by $228,000 and increasing product awareness from 35% to 80%.

User Research

Journey Mapping

Business Strategy

Awesome visual identities & logo(s)

View Project

Ecosystem Growth: Scaling Revenue through Strategic Cross-Promotion

Identified 3 strategic cross-sell touchpoints via journey mapping, boosting ARR by $228,000 and increasing product awareness from 35% to 80%.

User Research

Journey Mapping

Business Strategy

Awesome visual identities & logo(s)

View Project

Ecosystem Growth: Scaling Revenue through Strategic Cross-Promotion

Identified 3 strategic cross-sell touchpoints via journey mapping, boosting ARR by $228,000 and increasing product awareness from 35% to 80%.

User Research

Journey Mapping

Business Strategy

Awesome visual identities & logo(s)

View Project

Ecosystem Growth: Scaling Revenue through Strategic Cross-Promotion

Identified 3 strategic cross-sell touchpoints via journey mapping, boosting ARR by $228,000 and increasing product awareness from 35% to 80%.

User Research

Journey Mapping

Business Strategy

Awesome visual identities & logo(s)

View Project

Respond.io: Architecting a Scalable Vue.js Design System

Built a comprehensive design system aligned with Vue.js, reducing platform redesign effort by 50% and bridging the gap between design and code.

Design Systems

Frontend (Vue.js)

Technical Documentation

Awesome visual identities & logo(s)

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Respond.io: Architecting a Scalable Vue.js Design System

Built a comprehensive design system aligned with Vue.js, reducing platform redesign effort by 50% and bridging the gap between design and code.

Design Systems

Frontend (Vue.js)

Technical Documentation

Awesome visual identities & logo(s)

View Project

Respond.io: Architecting a Scalable Vue.js Design System

Built a comprehensive design system aligned with Vue.js, reducing platform redesign effort by 50% and bridging the gap between design and code.

Design Systems

Frontend (Vue.js)

Technical Documentation

Awesome visual identities & logo(s)

View Project

Respond.io: Architecting a Scalable Vue.js Design System

Built a comprehensive design system aligned with Vue.js, reducing platform redesign effort by 50% and bridging the gap between design and code.

Design Systems

Frontend (Vue.js)

Technical Documentation

Awesome visual identities & logo(s)

View Project

"I'm just a builder for fun" - One Punch Dan

"I'm just a builder for fun" - One Punch Dan

"I'm just a builder for fun" - One Punch Dan